Online Surveys Made Easy

Have you ever wanted to poll a group to get their thoughts on an event they attended? Maybe you cobbled something together in Microsoft Word and sent it via e-mail. That may work fine if you only had a handful of folks you want to reach, but is it really worth your time to collate all the responses if, say, you had 78 participants?

Save yourself some time and effort by using SurveyMonkey, an online polling tool that offers its basic subscription for free. You'll be limited to 10 questions and 100 responses, but the reasonably-priced and flexible professional subscription allows up to 1,000 responses for a set monthly price. Responses are automatically collated and presented in an easy-to-read format.

A recent Vertical Response post offers great advice for creating an effective online survey, including:

• Tell them why you're doing what you're doing and what the benefit to them might be.
• Tell your recipients up front how long it will take them. Remember their time is precious so the shorter the better.