Jon Stewart, Stephen Colbert 'Pay Homage' to BNET Advertising

Is it just me, or are The Daily Show and The Colbert Report getting their material from BNET Advertising? Compare and contrast the following items:

Earlier this month, Jon Stewart did a bit on trendspotters and their ludicrous predictions. It riffed specifically on Ann Mack of JWT, and later in the item Jason Jones used the line: "trendspotters go on news shows and describe something that's already happening, as though it's coming":

Separately, a few months earlier, Stephen Colbert did this item on Miracle Whip's "Don't be so mayo" campaign (by ad agency McGarryBowen):

As long as I've got your attention, Comedy Central writing staff, check out this Dominos Pizza campaign. It is ripe for the Stewart/Colbert treatment.

• Related:
• Bacon Cocktail, Anyone? JWT's Annual Trend Predictions Are Ridiculous as Usual
• This Miracle Whip Thing Is Getting Out of Hand
• Miracle Whip's "We Will Not Tone It Down!" Ads Trigger Scorn From Viewers
• JWT Trendspotter Mack Makes Sure She's Never Wrong -- Most of the Time