Industry vet Scott Schiller is joining Comcast Interactive Media (NSDQ: CMCSA) as SVP-advertising sales, responsible for Fancast, Fandango, Movies.com and Plaxo. Schiller is leaving ad network Glam Media, where he was promoted to EVP-global marketing last September. Schiller will be based in New York but will build a national sales network; he will report to Chuck Davis, EVP of CIM and CEO of Fandango. His portfolio does not include recently acquired DailyCandy or the behnoth of the group, Comcast.net. Release.
Schiller, a co-founder of the Internet Advertising Bureau, told our EconWomen audience last fall that he saw room to grow display advertising even in a bad market: "As a medium, we haven't become experts at creating the right ad products to bring marketers online." Different company, same challenge.
By Staci D. Kramer