How To Shine at a 1st Customer Meeting

Last Updated Dec 7, 2009 2:42 PM EST

There is no more important moment than your first real meeting with a real live prospect. How you conduct yourself -- your attitude, the questions that you ask -- will determine whether the sales goes smoothly, or even if it goes forward at all.

Here's a fabulous video from Ian Gilbert of the sales performance firm ThirdCore explaining how to make sure that the first meeting lays the groundwork for a successful relationship: