The phone rings. It's the boss and there's a crisis. Now's your chance to shine -- or be permanently relegated to the scrap heap. What should you do?
Here's what:
- Be prepared to give solid advice on the spot. "I'll get back to you" is the kiss of death.
- Give the boss options, not just your preferred idea. Bosses like to have options and make decisions. They don't like being told what to do.
- Tell the boss things they don't already know. Duh!
- Be prepared to outline next steps.
Tips courtesy of Jim Lukaszewski, the crisis guru. He's got a new book out called, "Why Should the Boss Listen to You? The Seven Disciplines of the Trusted Advisor."
Jon Greer
Jon Greer has been analyzing media and PR for more than 25 years. He's been a journalist and a PR executive, and has been a featured speaker for many years at the Bulldog Reporter Media Relations Summit, and served as Bulldog's Editorial Director for their PR University series of weekly how-to audio conferences.
Jon provides PR services including media relations and freelance writing to clients including start-ups, law firms, corporations, investment banks and venture capital firms. In addition, Jon provides spokesperson training. Learn more about Jon's training programs at The Media Bridge.
