Guess What? You Can Afford A PR Program!
In this video interview, I talk with Philippa Lowe on the topic of Public Relations.
Philippa has a wealth of experience assisting small businesses in raising their profiles through exposure on blogs, in newsletters, magazines and websites.
As she explains, it simply isn't true that PR is an exercise that is out of reach for small businesses. It's more a matter of understanding what's involved; getting clear on your target audience and message, and getting into action.