Farting for Dollars
Stupid sells, even in a downturn. Check out this datapoint:
"iFart is our top application -- it's been pulling in $25,000 a day, for weeks."
That from Brian Barletta, director of marketing at AppVee, which hosts applications and vidoes specifically for the iPhone. He was speaking at a MobileMonday event in Boston about compelling business models. I wrote this down, and told a friend, who asked why I didn't blog about it. My answer was I thought it was stupid. But so were pet rocks.
iFart does what you would guess: it turns your iPhone into an adolescent boy. It's selling like hotcakes despite a one-star review on AppVee that says in part "This app is a complete waste of your time and money." By the way, it only costs 99 cents.
Welcome to the Internet, where you can find all the suckers born every minute. At $25,000 a day, for weeks, there are a lot of stupid ideas that suddenly seem worth trying.