Did Pokemon Contain Subliminal "Leo Burnett and 4Kids Are the Devil" Message?

Last Updated Oct 21, 2009 1:08 PM EDT

An episode of the cartoon Pokemon contained a message that, when played backwards, says, "Leo Burnett and 4Kids are the devil, Leo Burnett!," according to this YouTube video and Wikipedia. A hoax? Possibly. They've been going around recently. AgencySpy and Adverblog both bought it. It seems a bit too good to be true to BNET. Besides, Leo Burnett is not a tool of the devil. Doesn't everyone already know it's a tool of Scientology?

Here's a screen grab of the Wikipedia entry; the video itself is below.