But this latest rumor might be a total game changer.
According to a Japanese blog, Apple may remove the standard audio jack for the iPhone 7 to make it slimmer.
Critics say this will create a major headache for a generally uniform headphone industry.
Mashable's Chief Correspondent and Editor-at-large Lance Ulanoff discusses the speculation with CBSN's Elaine Quijano. To see what he has to say, watch the video above.