6 Dumb Reasons Your Sales Proposal Bombed

Last Updated Jun 3, 2011 2:03 PM EDT

It's been said that "everything happens for a reason." That's certainly true... and often it's for a dumb reason. Especially with sales proposals. Proposals have the unfortunate combination of being both expensive to create and easy to screw up. Maybe that's why so many sales reps loath writing them.

Not to worry. This post describes the 6 most common dumb reasons that sales proposals end up in the trash, along with some easy-to-follow advice to help you avoid these mistakes in the future.

CLICK HERE for the first dumb reason

NOTE: This post is loosely based upon a conversation with Tom Sant, the world's foremost expert on writing winning sales proposals.


Illustrations by Lorelyn Medina