Companies use personal data to target shoppers | On Your Side

Name: Companies use personal data to target shoppers | On Your Side
Uploaded: 2025-03-25T11:40:00-0700
Duration: 6 min 33 s
Description: KCAL News’ Kristine Lazar unpacks “surveillance pricing,” where companies use people’s personal data to target them. Consumer advocates said it is a deceptive practice that could soon become illegal in California.

KCAL News’ Kristine Lazar unpacks “surveillance pricing,” where companies use people’s personal data to target them. Consumer advocates said it is a deceptive practice that could soon become illegal in California.