July 2009 Traffic Numbers
July is noteworthy in that most airlines saw strong load factor gains during the month as the busy summer season finally kicked into gear. The largest load factor gain came from Southwest with a 6.9 point increase. That is tremendous, though we don't know what the fare levels were. Fortunately, we're seeing July unit revenue comparisons looking better than June on a YOY basis, if only slightly. Click for definitions.
| Airline | ASMs | RPMs | Load Factor |
|---|---|---|---|
| AirTran | (4.1%) | (5.1%) | -0.9 pts |
| Alaska* | (5.4%) | 0.1% | +4.6 pts |
| Allegiant | 50.1% | 41.4% | -5.6 pts |
| American* | (8.0%) | (6.4%) | +1.4 pts |
| Continental | (6.9%) | (3.4%) | +3.1 pts |
| Delta | (3.6%) | (2.5%) | +1.0 pts |
| Frontier* | (16.0%) | (12.0%) | +4.2 pts |
| JetBlue | 0.9% | 0.3% | -0.5 pts |
| Southwest | (3.6%) | 5.2% | +6.9 pts |
| United | (7.0%) | (4.0%) | +2.7 pts |
| US Airways# | (5.6%) | (4.1%) | +1.3 pts |
#Only includes wholly-owned regional subsidiaries
[Aug 20 @ 9p: Fixed Southwest RPM number to be positive, not negative]