iPhone vs. Blackberry: The Next Round
According to Harvard Business Publishing blogger John Sviokla, here is what Blackberry has to do to become an iPhone competitor in the lucrative "smart phone" category.
"BlackBerry needs to enter with, 1) a radically better device, which they seem to have created now with the Storm, by having a touch screen that really does work like a keyboard too; 2) a radically better price -- $0 comes to mind; and 3) a fluid market for innovation - the way that Apple does with its App Store."What do you "CrackBerry" users out there think? What is the next evolution for this product? Is the iPhone even the proper target?