Last Updated Jan 24, 2008 11:58 PM EST
- How do I set up a blog?
- What should it say?
- How do I get it noticed?
- How do I justify the time and expense?
- Blogger.com: Free Google service. Basic but very serviceable. You can set up a blog in 10 minutes.
- Wordpress: Open source blogging platform, which means it can be installed and customized to your specifications. Or, you can use the wordpress.com version, which is the standard version
- Moveable Type/Typepad: Another set of alternatives: Typepad is the low-end version, Moveable Type is for pros.
- Technorati: The Google of blog search, though not as satisfying as Google.
- BlogPulse: Neilsen's entry in blog search and tracking.
- Bloglines: Blog feed reader. You can find blogs here and subscribe to them.
- Google Reader: Google's entry. You can use Reader to subscribe to blogs, search for them and see some basic metrics (# of subscribers)
- Feedburner: Feedburner helps distribute your blog on the net by making its "feed" easier to find and subscribe to. All you have to do is submit your feed for indexing.
- Alexa: Will provide you with some basic info about your blog's reach.
- Compete: Allows you to compare your traffic to your competition.
- Google Analytics: An embedded tool that provides you with data about your traffic. Must be embedded on blog pages to work, which is not something an amateur can/should do.
- Site Meter: Downloadable traffic meter.