When it comes to naming technology products, the last decade has witnessed more than a few whoops moments. Opinions differ over whether bad naming choices actually were enough to hold back the potential success of the products involved. But future marketing mavens should note that the majority turned out to be abject failures.
In the accompanying video, Brian Cooley offers his Top 5 (or should that be "Bottom 5?") Also, check out the gallery pulled together by CNET, which gathers the biggest naming clunkers to come down the pike in the last ten years. There's quite the competition to make the list but these 20 are among the worst you'll come across.