(CBS) For some viewers, the Super Bowl is as much about the ads as the big game. And companies know that, which is why they shelled out an average of $3.5 million for spots during Super Bowl XLVI.
So, how did this year stack up? Love them or hate them, this year's commercials are getting a lot of buzz. Sunday's game featured a mix of stars, dogs, vampires and practically everything in between.
Special Section: Super Bowl XLVI
Celebrities plugged all sorts of products in the 2012 Super Bowl commercials.
There was Clint Eastwood starring in Crysler's "Halftime in America" spot and Elton John as a high-heeled king in a Pepsi ad, alongside "The X Factor" winner Melanie Amaro.
John Stamos seductively ate Oikos greek yogurt in a kitchen before being head-butted by the woman sitting next to him.
Matthew Broderick's "Ferris Bueller"-inspired spot for Honda found the actor revisiting his signature film. Jerry Seinfeld and Jay Leno, meanwhile, made appearances in an Acura ad, starring as two car collectors in a bidding war.
Sex sold, too, during this year's Super Bowl spots. David Beckham nearly bared all in a sexy spot for H&M, and Go Daddy went the racy route with a seemingly nude model. Supermodel Adriana Lima waved a racing flag in a commercial for Kia. Who knew buying a new car could be so hot?Watch the Super Bowl ads .
Tell us: Which were your favorite and least favorite ads of Super Bowl XLVI?