NEW YORK -- Following Bob Dylan’s win for the 2016 Nobel Prize in literature, the singer-songwriter’s music has increased by more than 500 percent on Spotify.
A day after Dylan was announced as a new Nobel laureate, the digital music platform said Friday that streams for his songs jumped by 512 percent globally. His most-listened song after earning the prize was “Like a Rolling Stone,” which was increased by 258 percent.
In January, following his death, David Bowie’s music saw an even more impressive bump, with streams increasing some 2,700 percent in the days after his passing.
Dylan is the first musician to earn the Nobel Prize in literature. The 75-year-old is arguably the most iconic poet-musician of his generation.
He’s the first American winner of the Nobel literature prize since Toni Morrison in 1993.