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From bobbleheads to beer, Pope Francis frenzy hits U.S.

From bobbleheads to beer, businesses are hoping to capitalize on the pontiff's visit
Small businesses profit from Pope Francis' visit to U.S. 03:34

There are coins, cut-outs and bobbleheads. You can even feast on pope toast and a new special brew, called "YOPO," standing for "You Only Pope Once."

Pope-apalooza has arrived, reports CBS News correspondent Don Dahler.

While parishes hope Francis' U.S. tour brings a renewed sense of loyalty to the Catholic Church, American small business entrepreneurs, like Louis DiCocco, are also hoping to capitalize on the pontiff's visit.

"This is one of the many liturical vestments that was designed for the Holy Father's visit for when he goes to Washington," DiCocco said.

He runs the St. Jude Shop outside Philadelphia. Ironically, his family has been in the business for 50 years, he said.

"We keep joking that-- we think the Holy Father's coming to celebrate our 50th year," DiCocco said.

He's selling devotional swag both in his store and online. Big sellers include the rosaries and various commemorative medals of Pope Francis and his visit.

Pope Francis' religious followers are hardly his only fans. A quick search on e-commerce site Etsy turns up over 800 unique items including a button that reads: "Pope Francis is my homeboy."

"This is our own little way of showing our honor," Warren Royal said.

Royal recently turned his Alpharetta, Georgia, bobblehead company into a pop-up Pope Francis factory.

"Since the Pope's visit was announced, we have been ordering in batches of 10,000 at a time," he said.

It is now the #1 best selling bobblehead on

"We spend great attention to detail," Royal said.

The smiling statuettes have found their way to DiCocco's shelves in Pennsylvania.

In downtown Philadelphia, less than two miles from where Pope Francis will hold his final mass in the U.S., is McGillin's Olde Ale House.

The 155-year old establishment is taking a line from the Bible's 1 Corinthians to heart: "Whether you eat or drink or whatever you do, do it all for the glory of God."

"We're gonna have a Basilica High Meatloaf ... and we'll also have Good Shepherd Pie," owner Chris Mullins said.

They'll have special drinks like the "Popetini," Mullins said.

"Do you think Pope Francis would see the humor in that, or do you think he'd be offended?" Dahler asked Mullins.

"I think he has a sense of humor. ... He was a bouncer at one time in his career before he was a priest," Mullins said.

DiCocco hopes the appeal of Pope Francis will stick with believers in the U.S., whether it takes a bobblehead or a sermon to do so.

"We enamor, or we honor our sports heroes. And if he's certainly a religious hero, then let's make a bobble head for him," DiCocco said.

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