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No Place Like Home(s)

NO PLACE LIKE HOME(S).... Yesterday, the Obama campaign had quite a bit of fun at John McCain's expense. Today, the campaign kept the pressure on, unveiling a second ad about McCain's uncertainty about the number of homes he owns.


For those of you who can't watch videos from your work computers, the 30-second ad features a voice-over saying, "Call it 'Country Club Economics.' How many houses does he own? John McCain says he can't even remember anymore. Well, it's seven. No wonder McCain just said the fundamentals of our economy are strong. And anyone making less than five-million-dollars-a-year is middle-class."

The ad continues, "Maybe McCain thinks this economy is working ... for folks like him. But how are things going for you?" The text on the screen at that point says, "John McCain. We just can't afford more of the same."

There's plenty of entertaining subtleties here, most notably the footage of McCain riding around in a golf cart with the first President Bush when the voice-over talks about "Country Club Economics."

The ad comes a couple of hours after the McCain campaign unveiled a new ad telling voters, "Celebrities don't have to worry about family budgets, but we sure do." I'm curious, what's this "we" stuff? If McCain can't keep track of how many homes he owns, and spends about a quarter of a million dollars a year on household staff, he's probably not especially worried about family budgets. Call it a hunch.

The McCain campaign couldn't wait a couple of days before unveiling a new "elitism" attack? Did it not occur to these guys that their latest spot would look pretty silly today?

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