Most consumers agree that buying generic rather than name-brand products is a good way to keep down costs. In fact, 81 percent of North American consumers surveyed by marketing research firm Nielsen said they purchase private-label brands to save money.
"Generally, store brands are about 40 percent less than their name-brand counterparts," said Teri Gault, author of "Shop Smart, Save More." And she added that most are as good as name-brand products.
If you want to save money and are willing to give generic products a chance, here are some of the best private-label brands.