The best generic brands to save money

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    By Cameron Huddleston/GOBankingRates

    Most consumers agree that buying generic rather than name-brand products is a good way to keep down costs. In fact, 81 percent of North American consumers surveyed by marketing research firm Nielsen said they purchase private-label brands to save money.

    "Generally, store brands are about 40 percent less than their name-brand counterparts," said Teri Gault, author of "Shop Smart, Save More." And she added that most are as good as name-brand products.

    If you want to save money and are willing to give generic products a chance, here are some of the best private-label brands.