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Wisconsin family builds giant snowman to honor late relative

54-foot snowman honors late Wisconsin man
54-foot snowman honors late Wisconsin man 00:51

(CBS) -- A Wisconsin family is honoring a lost loved one with a 54-foot tall snowman.

They said it took months to plan, and 166,000 pounds of snow to assemble.

The snowman is named Jeffery, in honor of Craig Carlson's late brother.

The family has been trying to perfect a giant snowman since 2019.

"We did it to try to win a trophy. He was 19 feet tall. He was a little rough. The crew, and my boys, and I had so much fun doing it that we decided to do it again," said Carlson, founder of Carlson Construction.

Carlson said at least 100 to 150 vehicles a day come through just to see it every weekend.

You can see it for yourself. Jeffery is along Highway 35 in Milltown, Wisconsin, about 70 miles northeast of Minneapolis, Minnesota

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