Useful Commute: The New Rules of Marketing and PR

Last Updated Apr 17, 2008 8:11 PM EDT


Learn how to leverage the power of blogs, podcasting, viral marketing and online media to reach potential customers and buyers. We talk to David Meerman Scott, author of "The New Rules of Marketing and PR," about harnessing the power of Web-based communications.
Length: 00:08:55



Live Video

Market Data

Watch CBSN Live

Watch CBS News anytime, anywhere with the new 24/7 digital news network. Stream CBSN live or on demand for FREE on your TV, computer, tablet, or smartphone.

Watch Now

Market News

Stock Watchlist

New Android App

For your Android phone and tablet, download the FREE redesigned app, featuring CBSN, live 24/7 news.

The all new
CBS News App for Android® for iPad® for iPhone®
Fully redesigned. Featuring CBSN, 24/7 live news. Get the App