A pro-Republican third-party political group, American Crossroads, has launched a new TV ad criticizing President Obama on jobs and government spending.
The ad attempts to appeal to women voters as it features a woman sitting at her kitchen table talking directly to the camera after watching an ad where President Obama faced the camera in.
After the president says in his ad, "If I could sit with you in your living room or around the kitchen table, here's what I'd say..." the woman turns to the camera and says, "But Mr. President, here's what I want to know."
She wonders about jobs "promised", "trillions" in government spending and lower wages. "My family can't afford another four years like this," she concludes.
The group, affiliated with former George W. Bush adviser Karl Rove, is spending $11.1 million on this ad in eight swing states: Colorado, Florida, Iowa, North Carolina, New Hampshire, Nevada, Ohio and Virginia. It will also air on Pandora internet radio and on the Big 10 and SEC networks.
This ad is the latest from American Crossroads and its partner super PAC, Crossroads GPS, as part of a joint campaign that has totaled at least $130 million this campaign cycle.