Q&A with Yasni Founder and CEO Steffen Rühl
Yasni, a big name in people search in such countries as Germany, Austria, and Switzerland, got its start in 2007. When the company saw that roughly 100,000 of its users were from the U.S., it decided to make a push, starting last November, into this country and the U.K. with targeted English-language versions. We chatted with founder and CEO Steffen Rühl back in December about the experience of expanding a web-based business outward from Europe.