Kate Upton is the new face of Bobbi Brown.
The 21-year-old model follows in the footsteps of Katie Holmes, who was the first celebrity ambassador of the cosmetics brand.
Upton announced the news on Twitter and also posted a video about their partnership:
Everything starts with confidence! https://t.co/EYN53vevyH— Kate Upton (@KateUpton) March 21, 2014
"I was drawn to Kate because -- not only is she incredibly beautiful -- she is healthy, comfortable in her own skin, has such positive energy, and is a woman who creates her own rules," Brown said in a statement. "She loves life and that is pretty powerful."
She also tweeted: