Obama And The Internet
Today, that medium is the Internet. The number of Americans who get their political news primarily from the Web tripled since the 2004 election.
Barack Obama successfully captured young voters by finding them where they hang out online. The Obama campaign used Facebook, YouTube, and even text messaging to seal the deal.
The election is over, but the new administration has sent signals it intends to stay wired.
If Obama could motivate young people to step away from the keyboards and vote, maybe he could ask them to volunteer, or tutor, or recycle.
All that modern technology could be used to revive a very old-fashioned value, civic responsibility. As John F. Kennedy said, "what you can do for your country."