Tech Talk
March 1, 2007 12:13 PM

What Happens To Poor When TV Signal Goes Digital?

(AP)
First let me introduce myself. I am currently a video editor of the Evening News covering mostly the Pentagon, and Face the Nation. I am one of the lucky one’s where my hobby turned into my profession. I was interested in broadcasting at a very early age and probably pressed my little nose up to every radio studio in the Silver Spring and Washington, D.C. area as a youngster. I built my first FM transmitter in High School when attending a military school and transmitted music to an isolated campus in Virgina. When I was in college I worked part time at several radio stations as either a technician, board operator, or announcer. I moved into TV in the early days of movie delivery to hotels and homes which later turned into HBO and joined CBS in 1977. I left CBS in 1985 to work freelance and moved west to Wyoming to buy and operate a radio station. I later became a news director of a TV station in Nebraska, and moved back to D.C. In 1999 and was rehired at CBS in 2000. I like moonlit walks on the beach and puppies … Oh, sorry, that’s for my Myspace profile …

As someone who is in broadcasting, I keep informed regarding the digital TV transmission transition schedule, but probably most of the public is unaware of a deadline approaching. In about 2 years, the FCC has mandated that all analog TV transmission cease – and all broadcasting becomes digital only. This date has been moved back several times and was originally July 2005. I was watching the hearing on the hill this past Wednesday regarding the proposed XM and Sirius merger and heard “serving the public” from several people testifying as well as on the committee. The decision to cut off completely reminds me of those early morning sessions in congress when something is slipped in just before the vote when most are asleep. To me this decision does not serve a large minority of our population.

I have always felt that this deadline was unfair to the poor and elderly because most of them have no means of upgrading to current technology. There is a proposal for discount coupons for converter boxes, but no price has been stated at these boxes. My mother still has a vintage late 70’s Sony Trinitron that still works. I can’t see her trying to figure out how to hookup an adaptor box to that TV. Remember when VCR’s came out and most blinked 12:00 for years? This might be a level of difficulty a little higher than that. And inner city and rural poor who worry more about their next meal won’t be able to afford a box that probably cost more than their TV. Now I understand that Cable and Satellite TV is roughly in 85% of homes in the US, but there are people who live in certain areas where neither would work or be available. I lived in a small town in Nebraska and the only way to see my local news was to put up an outside antenna. In small towns, you can’t get your local TV on Dish Network or Direct TV.

Now the reason the FCC has decreed this is so the space freed up by turning off the analog TV transmitters can be re-auctioned for other services. I understand the need for more bandwidth for emerging technology. But my solution is to follow what British TV did when it transitioned from its original TV standard of 405 lines on VHF to 625 on UHF. It kept the 405 system up from the transition to 625 in 1967 to well into the 1980’s. By that time aged sets had died off and there was no hardship for those who had to replace anyway. I don’t think we need that long of an overlap. But I would suggest that we continue analog transmission at least a few more years -- at least to 2012, where the Mayan calendar says the world will end anyway. So after that it’s a moot point. Mid-sized standard definition TV’s have just recently become available and I don’t know of any portable TVs today that have a digital tuner.

Mostly pressure from broadcasters has influenced the FCC to move back the deadline since production and installation of digital broadcast equipment and installing new transmission antennas is costly and time consuming. Now if the public. … You and I. …. could also bring such influence to the FCC, it could prevent a tsunami of complaints from the public on February 18, 2009, the day after the current deadline. If Jericho is still on the air then, at least people would be able to see the bomb the day after instead of feeling like they were the ones bombed.
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by robmx March 2, 2007 5:04 PM EST
CBS wants as much revenue from retransmission consent as possible.

It would follow that CBS does not want anymore freeloaders on their OTA than they need to keep that spectrum and their must carry rights.

So they argue that they want to protect the poor from the transition.

Take it away from them. Either the spectrum or the must carry and retrans rights. Either be broadcasters or cable content providers but not both. You were given the spectrum for free in return for which you would provide free programming OTA. You are now trying to get paid for it while denigrating OTA.

Why else would CBS have gone to the trouble of championing the worst modulation in the world, 8-VSB? Even when shown that it was truly garbage. They do NOT have the interest of the poor who live in the inner cities and who have the most problem with putting up an antenna. These folks are the very ones who still rely on OTA and they live mostly where 8-VSB works the worst, multipath plagued inner cities.

CBS even went to the trouble of having a fake test of 8-VSB in Philadelphia where they tried to show how well it worked. The conveniently left a 10 mile circle around the transmitter where they did no testing.

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by editzero-2009 March 2, 2007 3:59 PM EST
http://blog.washingtonpost.com/fasterforward/2007/03/a_digital_deadline_
dawn
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by editzero-2009 March 2, 2007 3:56 PM EST
"As an addendum to my post above, check out this link from the
Washington Post .....
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by robmx March 2, 2007 3:01 PM EST
CBS is one of the main culprits in the tradgedy that is the US digital TV transition.

They were the one network that refused to give COFDM a chance back in 2000. You mention how well the UK did in a previous transition. You should mention how well they are doing in their present transition using COFDM.

The answer to our predicament is to switch to a decent modulation. In the UK over the air receivers are selling for as little as $35 and over 50% of homes have OTA receivers which they have bought freely in a free market unlike our mandated receiver market.

We should NOT delay the transition since some of the spectrum has already been sold to companies who, unlike CBS, want to use this spectrum to deliver services to the public.

Once they are allowed to use the spectrum they paid for, unlike CBS who got theirs for free, they will use it with modern well designed modulations that work and the stupidity of companies like CBS will be exposed.

Then maybe we can sell off the rest of the TV spectrum, channels below 51, to those who actually want to use it instead of relying on must carry and retransmission consent.

CBS has a conflict of interest. They want to sell content to cable that they now give away for free via free OTA spectrum. Anyone who used free OTA to receive this programming free is lost revenue.
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by goddesspryzm March 1, 2007 4:53 PM EST
I totally agree, too many people out here are not willing to give up a set that works perfectly fine to get a new set that costs more than their rent, plus get either satellite/cable (which we all know normal cable is a joke) is beyond the budget as well . so, wait for all our antiquated tv's to end up in the junk pile before shutting down the transmission. But lets see who is out there to make the big bucks off the change..hmm the transmission box manufacturers, cable, satellite, tv makers..always pushing the newer the better, gotta have it gotta want it. Well i'll keep my tv for as long as i can. I'm not able to shell out thousands for a set that might last 5 years as things these days are produced to be more disposable.
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CBS Evening News Tech correspondent Daniel Sieberg blogs on the day's tech news and more.

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