Snoop Dogg kicks off celebrity charity week on "The Price is Right"

Snoop Dogg on CBS' "The Price is Right" CBS

Snoop Dogg on CBS' "The Price is Right"

(CBS) Snoop Dogg kicked off celebrity charity week on "The Price Is Right" Monday, winning $72,585 for his non-profit after helping other contestants win big as well.

The California rapper not only performed a freestyle rap about the show, he also modeled off special prizes including 1965 Lincoln convertible, according to Entertainment Weekly.

Snoop helped contestants on the show to raise matching funds for his Snoop Football League, which brings organized football to at-risk inner city youth. In total he walked away with $72,585 for his charity.

Snoop is just one of many celebrities to appear on the show this week. Stars scheduled to "Come on down" include Jenny McCarthy, Neil Partrick Harris, Chris Daughtry and Heidi Klum.


Watch CBSN Live

Watch CBS News anytime, anywhere with the new 24/7 digital news network. Stream CBSN live or on demand for FREE on your TV, computer, tablet, or smartphone.

Watch Now

New Android App

For your Android phone and tablet, download the FREE redesigned app, featuring CBSN, live 24/7 news.

The all new
CBS News App for Android® for iPad® for iPhone®
Fully redesigned. Featuring CBSN, 24/7 live news. Get the App