Life-size Play-Doh car hits streets (PHOTO)

Life-size Play-Doh Chevy Orlando in the streets of London March 9, 2011
Life-size Play-Doh Chevy Orlando in the streets of London March 9, 2011

(CBS) - What has four doors, weighs 1.5 tons and isn't going anywhere fast? A Chevrolet Orlando made out of 10,000 pots of Play-Doh! To unveil the UK launch of their new family sedan, Chevy commissioned a life-sized replica of the car and parked it on London's streets.

Eight model makers took two weeks to construct the aquamarine auto, according to the Daily Mail. The project cost nearly $10,000.

"We've pretty much exhausted the UK supplies of aquamarine Play-Doh," a Chevy spokeswoman told the UK newspaper.

The car was initially parked on a London street, but will spend most of its time in a shopping center until the end of the week.

In a survey taken by Chevrolet, Play-Doh topped the list of the UK's favorite nostalgic toys. The car company was probably pleased that an easy sculpting material was chosen - though a life-sized sedan made of teddy bears would be a sight to see.


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