Last Updated Aug 25, 2011 9:25 PM EDT
This method is based on a conversation with the brilliant and fascinating Linda Richardson, founder of the sales training firm Richardson and author of the huge bestseller Perfect Selling.
Hang on to your hats, folks, because this is the real deal.
CLICK for Step #1 Â»
Artwork by: Lorelyn Medina
READERS: An easy-to-follow system for selling B2B -- including an improved version of this post -- is provided in my new book How to Say It: Business to Business Selling available at Amazon, Barnes & Noble, or Indiebound.
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