Some members of Congress, however, are not laughing, CBS News' Jan Crawford reports. They accuse the Golden Globes, which also showed actor Leonardo DiCaprio puffing on an e-cigarette during the broadcast, of glamorizing smoking.
"You're killing the next generation of fans in your movies," Sen. Richard Durbin, D-Ill., said on the Senate floor.
Four senators, including Durbin, fired off angry letters to NBC, which broadcast the show, and to the Hollywood Foreign Press Association, which gave out the awards.
Sen. Richard Blumenthal, D-Conn., was one of them. He said e-cigarettes are a gateway to smoking.
Jason Healy, president of the company that made the e-cigarette Dreyfus was smoking, said the accusations are unsupported and not founded in fact.
Trade industry representatives agree. "We understand and share the senators' concerns and are sensitive to imagery that glamorizes smoking," Phil Daman, president of the Smoke Free Alternatives Trade Association, said in a statement, "however, vaporizing units like e-cigarettes are not tobacco products."
Blumenthal, meanwhile, remains steadfast in his opposition.