Chevy Targets California For Volt Rollout

The inside of the Volt, an electric car created by GM. CBS

This story was written by CNET's Martin LaMonica

California will be the "lead market" for the Chevy Volt when the electrically driven car is available at the end of next year, General Motors said Wednesday.

California was chosen because the state has the largest U.S. car market, and Californians are "known to be leaders in adopting groundbreaking new technologies," GM's vice president of global Chevrolet brand, Brent Deware, said in a statement.

Production of the Volt is scheduled to start in late 2010. GM has not announced pricing for the 2011 model, though former CEO Fritz Henderson acknowledged earlier this fall that the price would be about $40,000.

Read more of "Chevy Volt to cruise into California next year" at CNET News.com.
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