"Breaking Bad" finale generated 5.5 million Facebook interactions
Millions of people tuned in to the final episode of "Breaking Bad" on Sunday night and chose to share their thoughts on Facebook.
Facebook says more than 3 million people generated over than 5.5 million interactions during the "Breaking Bad" series finale.
The social network began tracking mentions of the blockbuster show at the start of the fifth season. Since then, over 11 million Facebook users have generated 23 million "Breaking Bad"-related interactions -- not counting the series finale.
Facebook also ranked the top 10 states with mentions of the AMC show. New Mexico, New York, Arizona, Rhode Island and Massachusetts topped the list of highest percentage of monthly active users mentioning "Breaking Bad." California, New Hampshire, Idaho, Illinois and Pennsylvania rounded out the list.
The top 10 countries that mention "Breaking Bad" include the United States, Canada, United Kingdom, Australia, Israel, New Zealand, Peru, Sweden, Norway and Spain.
The use of social media as a second-screen experience has been on the rise in recent years. During the 2012 presidential elections in the United States, Twitter reported that 10.3 million tweets were posted during the first debate. According to a report from Business Insider, about 46 percent of smartphone and 40 percent of tablet owners say they use their device while watching TV.
