Blinkx Doubles Ad Sales Team
Blinkx seems to be clocking along at a fine pace, doubling its salesforce, according to a new release. From the release:
Blinkx, the world's largest and most advanced video search engine, today announced that it has doubled its advertising sales team to support new business development, and plans to continue its aggressive growth in this area...The company, which uses speech recognition to help advertisers search online video, has been burning it up lately, announcing within the last month deals with Handbags.com, The Poker Channel, and revision3, while other competitors, such as TVEyes, have failed to announce much of anything since late 2007.The online TV and video advertising market is growing exponentially: a recent report from Forrester Research forecast that the market will reach $7.2 billion in the US by 2012. In 2007, blinkx launched the world's first truly contextual advertising platform for Internet television and video, AdHoc, to capitalize on this massive opportunity. AdHoc uses blinkx's unique processing technology to match video content and consumer profiles to relevant ads, and since has been used in successful campaigns for leading brands, including Dell, Best Buy and Nokia.