You're Getting Revived, Charlie Brown: Apple Strikes Deal To Produce New 'The Peanuts' Series, Specials

Follow CBSPHILLY Facebook  | Twitter

PHILADELPHIA (CBS/CNN) -- Get ready for new adventures from Charlie Brown and The Peanuts gang.

Apple has struck a deal with DHX Media to produce new series, specials and shorts based on the beloved characters from the animated world created by Charles M. Schulz, a source familiar with the deal tells CNN.

Apple has yet to announce the name of its official television service, the cost of its content or details on how it will be accessed, even as it builds a trove of upcoming projects.

As part of the deal, DHX, which co-owns the world of Peanuts along with Sony Music Entertainment and the Schulz family, will create short-form STEM-related content for Apple. (Think astronaut Snoopy.)

'Old Saint Gritty' Mural Pops Up In Northern Liberties

In November 2017, Peanuts Worldwide and NASA announced plans to collaborate in hopes of encouraging the next generation to enter the science, technology, engineering, and mathematics fields.

The Peanuts comics were first published in 1950. Over the past more than 60 years, the beloved beagle Snoopy and the entire cast of characters have become pop culture icons, and the television specials hallmarks of the holidays.

The deal with DHX is a major get for Apple in the children-geared programming space.

Competitor Amazon has seen success in investing in kids programming in recent years, with some Emmy-winners on its roster. In 2015, HBO put a "Sesame Street"-shaped feather in its hat with a five-year deal that gave the premium cable network not only new episodes but 150 archived episodes.

The deal, while criticized by some, was a financial lifeline to the Sesame Workshop.

(©Copyright 2018 CBS Broadcasting Inc. All Rights Reserved.The-CNN-Wire™ & © 2018 Cable News Network, Inc., a Time Warner Company contributed to this report.)

Read more
f

We and our partners use cookies to understand how you use our site, improve your experience and serve you personalized content and advertising. Read about how we use cookies in our cookie policy and how you can control them by clicking Manage Settings. By continuing to use this site, you accept these cookies.