Kanye West and Kim Kardashian star in steamy new Balmain campaign

Kanye West and Kim Kardashian are taking their love of fashion to the next level.

The stylish couple, who's made no secret of their love for super-pricey designer Balmain, are the new faces of the brand's spring/summer 2015 menswear campaign titled "Army of Lovers."

In one sultry photograph, a smoky-eyed Kim is snapped on the verge of giving her rapper husband a steamy kiss, while in two more snapshots, Kim and Kanye give their best super-serious model faces.

BALMAIN!!!!!!

A photo posted by Kim Kardashian West (@kimkardashian) on

Kanye even gets his own solo shot, rocking the same black blazer with gold buttons he's been recently spotted out and about in.

This marks Kimye's first ever ad campaign together.

"For this Menswear campaign, I wanted to capture a moment of love," Balmain creative director Olivier Rousteing said in a statement about the new ads, which were shot by famous photographer Mario Sorrenti. "Kim and Kanye are style icons and friends. It is an honor to have them in this Balmain campaign. Together, they represent love, beauty and diversity -- they are the new modernity. This is more than a campaign, it expresses something beyond clothes -- it is a celebration of love and friendship. This is a new statement for Balmain."

And clearly, Kim and Kanye are passing on their love for Balmain to their one-year-old daughter North West. In November, Kim proudly showed off three custom Balmain jackets given to North by Rousteing himself.

In September, Kim was actually tackled by notorious red carpet prankster Vitalii Seduik on the way to a Balmain fashion show during Paris Fashion Week.

Watch the scary incident here.

f

We and our partners use cookies to understand how you use our site, improve your experience and serve you personalized content and advertising. Read about how we use cookies in our cookie policy and how you can control them by clicking Manage Settings. By continuing to use this site, you accept these cookies.