CW Detroit

Ford Partners With Disney For Ford Bronco Unveiling On July 13

/ CW50 Detroit

(CBS DETROIT) - Ford is partnering up with Disney for its upcoming Ford Bronco reveal.

The automaker posted a short teaser and says it will unveil its all-new SUV across all Disney platforms on July 13.

Ford originally planned for a July 9 reveal but changed the date due to it also being OJ Simpson's birthday.

This comes as Ford reports a 33 percent drop in sales in the second quarter, mainly blamed on the pandemic.

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First published on July 3, 2020 / 6:20 AM EDT

© 2020 CBS Broadcasting Inc. All Rights Reserved.

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