'Business Is A Contact Sport': Byron Allen Talks About Bid To Buy Denver Broncos

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(CBS4) -- The sale of the Denver Broncos is expected to make history on at least two fronts. First it's expected to be sold at a record price -- the team is valued at around $4 billion. And, the Broncos could become the first team to have a Black owner.

Byron Allen (credit: Taylor Hill/WireImage)

One possible contender for ownership is comedian and media mogul Byron Allen. Allen spoke to CBS Sunday morning.

"I bounce out of bed, let's go! Let's go! Let's play this game!" Should Byron Allen be the next owner of the Denver Broncos? He's talking about his strategy for success on CBS Sunday Morning. https://cbsloc.al/352PfrX
Posted by CBS Denver on Friday, February 18, 2022

In 2018, Allen payed $310 million dollars to buy The Weather Channel - making him the first Black American to own a 24-hour mainstream cable news network. The Allen Media Group includes 36 TV stations, 12 cable networks, six streaming platforms and several distribution companies.

HOLLYWOOD, CALIFORNIA - OCTOBER 20: (Top L-R) Jon Kelley, CEO of The Recording Academy Harvey Mason Jr., Kevin Frazier, Leron Gubler (Bottom L-R) Nicole Mihalka, Chair of the Hollywood Chamber of Commerce, Byron Allen and Lupita Sánchez Cornejo attend the Hollywood Walk of Fame Star Ceremony for Byron Allen on October 20, 2021 in Hollywood, California. (Photo by Emma McIntyre/Getty Images)

"Business is a contact sport," he told CBS News.

Allen announced this past week that he's also putting in a bid to buy the Denver Broncos.

"There are kids out there that look like me that when they see that, they're gonna-- it's gonna change their perspective of themselves."

The other NFL owners must approve the sale of the Broncos. They meet next month.