That's how Hasbro, Inc. is promoting its latest Mr. Potato Head figure, "Darth Tater." The toy-spud will be available next month, ahead of the May release of "Star Wars: Episode III: Revenge of the Sith," the latest installment in that film series.
"Darth Tater" will come with a lightsaber, cape and helmet, in addition to the regular Mr. Potato Head accessories like eyes, mouth and nose. The Pawtucket, Rhode Island-based toy maker says kids will be able to "have all kinds of mix n' match, Mr. Potato Head fun with this wacky spud dressed as the infamous Star Wars villain, Darth Vader." The toy will retail for $7.99.
"Star Wars: Episode III: Revenge of the Sith" is the eagerly awaited final chapter of the prequel trilogy. The film will show young Anakin Skywalker, ambitious and recently married to the future mother of Luke and Leia, being fully seduced by the dark side and sealing his fate as what is possibly the most famous film-villain of all time: Darth Vader.
Episode III opens in May.