Jeb Bush taps his brother for a digital spot
With time running out before the South Carolina primary, Jeb Bush's campaign released a new ad on Wednesday - this time featuring a testimonial from his brother.
The 30-second digital spot, which will run in South Carolina in the days leading up to the Saturday primary, features George W. Bush speaking straight to camera:
"We live in troubled times with a military deployed around the world. There's no doubt in my mind that Jeb Bush will be a great commander in chief for our military. Jeb has dealt with crises as a Governor of Florida and he did so with resolve, steadiness, and a calm that's necessary in a good leader. He respects the military, he honors their families and at times of crisis, he will be a steady hand," George W. Bush says over an ominous soundtrack.
George W. Bush's first campaign ad, a 60-second radio spot, touting a similar message was released earlier Wednesday, praising his brother's record of leadership in Florida and his ability to keep the country safe.
The 43rd President made his campaign debut in the flesh earlier this week in North Charleston with his wife, former first lady Laura Bush, by his side, issuing a series of veiled attacks aimed at Republican front runner Donald Trump before staying on message.
"I've seen Jeb in action," he told the crowd of his brother on Monday. "He'll be a strong and steady hand when confronted with the unexpected. Multiple hurricanes hit Florida when I was president and he was governor. He led a robust, well-organized response."
The South Carolina primary has been a family affair for the Bush family, as they try to give the former Florida governor a needed boost in a high-stakes primary. Former First Lady Barbara Bush will join her son on the trail on Thursday.