Watch CBS News

W.H. Tailors Health Reform Message for Hispanics

(The White House)
The White House is expanding its push for health care reform to Hispanics with a Spanish-language version of its "Reality Check" health care Web site.

The site provides all of the videos featured on the English version, with the option of adding Spanish subtitles. There is one more video from Luis Miranda, the director of Hispanic media for the White House, who in Spanish introduces the site and lays out President Obama's arguments for comprehensive reform.

Earlier this month, the White House invited 10 Latino news media outlets to a roundtable discussion with the president according to New America Media, to talk about health care as well as other subjects including immingration, the economy and education.

"Latinos are by far the largest group of uninsured," Mr. Obama reportedly said. "Passing reform that addresses the vulnerability of this community is a critical pillar for a new economy."

According to the White House, 34 percent of the Latino population lacks health care insurance. Latinos are also one of the fastest-growing groups of voters in the country.

The Obama White House has engaged in aggressive outreach to the Hispanic community and has held at least one bilingual press conference, the White House points out.

"We should have a conscious strategy of communicating through Hispanic media," White House Chief of Staff Rahm Emanuel told the Washington Post. "It's one of the fastest-growing groups in the country."

Immigration, one of the topics most directly linked to the Hispanic community, has been put on the backburner while the president and Congress address other issues like health care reform and climate change legislation. Mr. Obama has said, though, that he expects to see a draft for immigration reform legislation by the end of this year. Meanwhile, the White House will host an immigration discussion on Thursday with advocates, faith-based groups, businesses and law enforcement officials, the Associated Press reports.

View CBS News In
CBS News App Open
Chrome Safari Continue
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.