Brad Pitt has made his debut as the.
The actor is front and center in an ad released Monday for the French fashion house's signature fragrance.
In the black-and-white video, Pitt, who is casually dressed and sporting shoulder-length hair, contemplates fate and longing.
"It's not a journey. Every journey ends, but we go on," he says in the 30-second spot. "The world turns and we turn with it. Plans disappear, dreams take over, but wherever I go, there you are: my luck; my fate; my fortune. Chanel No.5, inevitable."
The father of six, who is engaged to longtime partner Angelina Jolie, is the first man to represent Chanel's signature scent. He joins a list of stars that includes Catherine Deneuve, Nicole Kidman and Audrey Tautou.
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