Forbes calls it "The Celebrity 100," a list of the richest of the famous. While compiling the list, it considers not only earnings but such other factors as Internet searches, press clips, and TV and radio mentions. Gibson is No. 1 this year because of the interest sparked by "The Passion of the Christ," which he directed.
The golfer and pitchman is No. 2, despite his recent slump.
The TV tycoon is sitting pretty at No. 3.
He took a cut of the profits of "The Last Samurai," which made $450 million worldwide, and landed at No. 4.
The Rolling Stones
They went on tour and made the No. 5 spot.
The creator of "Harry Potter" (books, movies, and sundry merchandise) enjoys the fruits of her labors, at No. 6.
Thanks to the Nike Jordan brand, he's No. 7.
Forbes reports that he made more money touring last year than any other musical act, and so the magazine ranks him No. 8.
No. 9 Spielberg still knows how to churn out those Hollywood blockbusters.
Not only did he hit paydirt with "Pirates of the Caribbean: The Curse of the Black Pearl," but he'll get $20 million for any sequels he makes. He's No. 10 on the Forbes list.
It's not just his late-night talk show that landed him at No. 11; it's also Letterman's production company, which is behind such hits as "Everybody Loves Raymond."
Credit: AP/CBS/John P. Filo
Thanks to the "Lord of the Rings" trilogy, the moviemaker made No. 12 on the list.
At lucky 13, the movie star scored high largely because of her good showing on major magazine covers, nearly as many as Jennifer Aniston.
Her relationship with Justin Timberlake got plenty of attention in the tabloids, which boosted the actress to No. 14.
Forget "Eternal Sunshine of the Spotless Mind." He made two other movies this year ("Fun With Dick and Jane" and "Lemony Snicket's A Series of Unfortunate Events") that will bring him better attention. He's No. 15.
The six-time racing champ is on Ferrari's payroll, and he's got a way of winning (in this case, the No. 16 spot on the Forbes list).
At No. 17, Brad Pitt's wife is very popular with magazine editors, who love to put her on the covers, and she rode the crest of the "Friends" juggernaut with panache (and more than $1 million per episode).
As he faces a rape trial in Colorado, Bryant is seeing some of his credibility slide as a pitchman. But not so much that he did not rate the No. 18 spot on the list.
Lots of press, plenty of awards, a slew of endorsements and a famous boyfirend (Jay-Z) add up to 19.
Say what you will about his battle with pill addiction and his politics. The radio host still makes $30 million and his face still sells magazines.