- #1 in "Motivation"
- #1 in "Leadership"
- #1 in "Business Management"
The reason that the book is such a big hit is that it's really, really good. It doesn't just touch the brain (although it's full of good sense), it touches the heart. I can't recommend it -- or Waldo -- more highly. If you want a rundown of some of his ideas, check out my post "How to Sell Like a Top Gun" or you can watch this clip of Waldo on CNN.
BTW: So you cynics out there don't get your shorts in a twist, I have no financial interest whatsoever in promoting Waldo's book. I just happen to like it.