Last Updated Apr 18, 2008 11:11 AM EDT
Perhaps most important, McKinsey says it doesn't matter if you believe in the science of global warming -- perception is reality, and business leaders must respond to that perception. That means getting ready for a shift that could be as big as the move from manual labor to factory production.
Businesses need to respond in three ways:
1 -- optimize energy efficiency of what you have
2 -- develop new low-carbon, low-emission technologies
3 -- public policy -- regulation -- is driving this disruption, a first. Have a public policy strategy.
Businesses must be strong in all three, and they must start now. McKinsey says that while climate change is often talked about in context of decades, businesses have three years, five at most, to develop low-carbon strategies.
They must also be prepared for a huge wave of assault from what McKinsey calls "low-carbon attackers, unencumbered by legacy assets, that will help write the new rules of the game."
I'd love to hear from readers whether you agree that you need a low-carbon strategy, and you need it now.