The problem with satirizing the social media bubble is that reality keeps beating you to the punch. So test your reality-based skills: Which of the following social-media observations and "developments" are real, and which are supposed to be satire?
- Toyota (TM) Friend, a future service on electric vehicles and hybrid plug-ins that allows users to post messages in real time.
- A site that will calculate the value of your website according to the same formula used to evaluate LinkedIn (LNKD).
- The Social Media Vending Machine from Pepsi, which lets people send a user a soda as a gift.
- "We're actually at the very early stages of massive and global business process re-engineering, driven in part by social media working its way into the enterprise at a rapid pace."
- "Though the model to make money in social networks is still based on traffic pouring through the site, the need to separate someone from their cash isn't as large a priority as it was in the dot com bubble days."
- The Lighthouse SQ7 social-media tablet, which is dedicated to running Facebook and Twitter and relies mainly on its built-in voice recognition engine to get input from the user.
- A new device you can use to download information from other people who own one, and then later use that info to connect online with that person.
- A device with which toddlers can update their status to a friend, requiring no special skills.
- Satire: The Bubble 2.0 Valuator
- Real: All you have to do is enter the recipient's name, mobile number and a personalized text message
- Real. Writer Beverly Macy is the co-author of The Power of Real-Time Social Media Marketing and apparently disagrees with the idea behind the This-Time-It's-Different Syndrome
- Real. Author is an analyst at Ernst & Young
- Real -- it's called a MingleStick
- Real -- it's called the IOBR