paidContent - Sun Valley Consensus: Maybe, Tomorrow

This story was written by Rafat Ali.
CNBC’s new Sun Valley bureau gets to use a video camera instead of Twitter, and is doing some stellar interviews out in the sun, where else. The consensus on the real economy and ad economy from the media titans:

—WPP’s Sir Martin Sorrell: No sign of bottom
—NBCU’s Jeff Zucker: Sign of bottom
—BET founder Robert Johnson: Umm, wait and see
—Random media M&A types: lotsa dry powder sitting on sidelines (a favorite phrase of theirs these days, btw)
—Activision Blizzard’s Bobby Kotick: I don’t care, games still rock
—Stereophonics (why not, it is a slow day): Maybe tomorrow


By Rafat Ali