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Coming Out from Behind Your Logo

While personal branding isn't a new concept, the way Jeff and Kane talk through the steps necessary to really reap the benefits is totally refreshing.

Using their "six domains" in this video interview the guys explain the roles of writing, presenting, coaching, consulting, training and internet marketing in truly developing your personal brand.

I'll be catching up with Jeff and Kane in a second interview shortly, in the meantime get a good sense of their position on personal branding by watching the interview here.