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Inside the flavor factory

November 27, 2011 5:00 PM

Flavorist Jim Hassel shows Morley Safer some of the raw ingredients used by Givaudan, the largest flavoring company in the world.

The Flavorists: Tweaking tastes and creating cravings
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by galeareynolds September 2, 2012 7:36 PM EDT
Ridiculous to be discussing this flavoring boloney! Today we should be more conscious about our health, and healthy alternatives. It made me sick to watch Morey in the lab with the chemists coming up with THE CRAP that will be added to our real food! UGH.
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