Crystal Cathedral: Megachurch Has Mega Problems
The Crystal Cathedral is one of the most impressive church sanctuaries in America. Designed by architect Phillip Johnson, it is home to the ministry of Robert Schuller. It is arguably America's first modern megachurch and it is bankrupt. Some say the church may be tens of millions of dollars in debt. Hard to believe that back in the 1950's, Schuller started delivering sermons at a drive-in movie theatre. Schuller deftly brought religion to where the people were: a parking lot. A disciple of Norman Vincent Peale, Schuller preached that a positive outlook could overcome many of life's obstacles, and this brand of feel-good Protestantism, along with old-fashioned showmanship was a huge hit in southern California. The church grew and millions tuned in to watch the hour of power on Sunday mornings. After decades of success, Schuller has tried to pass his ministry to his children. It hasn't worked, leaving the megachurch with megaproblems.
Just a minute...I'm Harry Smith, CBS News.
Copyright 2010 CBS. All rights reserved. Just a minute...I'm Harry Smith, CBS News.
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You're an ant. Yeah, you figure in God's calculus, fool.
In this case, Robert Sr. should have simply grinned and bourne it. But he could not bear to see his church shrink so he decided to step back in and take over again. The end result of course was a disaster. And now, because the Schuller's have not been forthcoming about the real cause of the split, nobody trusts them.
There really is only one option open to the Crystal Cathedral now. And that is to find a dynamic preacher who is outside of the family and not an old family friend, to come in and take the operation over. Then go whole-hog in advertising and everything else to attract new members. Yes they will lose some members. Probably a lot. But much less than this steady bleeding in the long run. And it may be that they will lose the TV show because they cannot sustain the ratings. That is also OK too. 20 years from now when their membership is back up then they can look into doing a new TV show.
All these people "paying to pray" financing a mega church that obviously couldn't handle their (your) money.-----Well good thing there's another "mega" church nearby that would be happy to take your grocery money.